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Content Article Writer
Get paid to create and post articles
Overview of Content Article Writing Program
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Chapter 1 - Is Being a Content Article Writer Right For You?
Chapter 2 - Understanding the Basics of SEO
Chapter 3 - Keyword Research
Chapter 4 - Website Content
Chapter 5 - Keyword Research Tools
Chapter 6 - Getting Started - Understanding SEO Content Articles
Chapter 7- How to Write SEO Content Articles
Chapter 8 - What to Charge for Your Articles and Getting Paid
Chapter 9 - Great Niches to Write Articles About
Chapter 10 - Getting to Work
Chapter 1 – Is Being a Content Article Writer Right For You?
Getting Started
While the field of content article writing can be quite lucrative, it’s
wise to consider the underlying reasons and motivations for wanting to
begin this specific type of job.
Are You Ready to Be a Content Article Writer?
As exciting as beginning a new job sounds, jumping into
it without taking the time to plan properly. Successful businesses or
careers don't just spring into existence overnight. They take plenty of
planning, management and active involvement to build them to a point
where they might be considered successful.
There is also a shift in mind-set that goes along with being
self-employed. Instead of your employer or manager assigning your daily
work tasks, this is something you'll be doing on your own. That might
sound like fun at first, but the reality is that many people struggle to
be self-motivating.
Some newly self-employed people find that they're happy to get the fun
jobs done, but they'll procrastinate about the more mundane jobs.
Putting off the jobs you don't necessarily enjoy could be detrimental to
your business.
What we are getting at is that you will need to commit to doing this program, and it will grow to any limit.
Who Should Be a Content Article Writer?
If you really feel compelled to run your own business, or be self
employed and aren't put off by the challenges ahead of you, then you
could just be the right type of person to begin an content article writing career.
There are some common attributes that many successful entrepreneurs and self employed people share. These include:
• VisionDon't panic if you don't posses all of these attributes. Many of them can appear once you begin your business, such as a sudden increase in the amount of motivation you feel when thinking about work. Others may appear over time, such as patience and persistence. You may also learn a lot of determination as your writing career grows and requires more focus and time.
• Passion
• Drive
• Ambition
• Motivation
• Dedication
• Determination
• Persistence
• Patience
The freedom to work your own hours, from the comfort of your own home and still earn a very healthy income is appealing to many people. This factor alone has contributed to the increase in popularity of content article writing as the profession of choice for many people.
With the economy not exactly recovering the way experts predicted it might, there are many businesses struggling to continue any kind of stable operation, let alone plan successfully for growth and expansion. Yet, content article writers are booming all over the world, despite all the doom and gloom surrounding them.
As more people turn to the Internet to source better value for products and services, traditional business people are finally realizing the benefit of establishing a strong online presence for a brick-and-mortar business. Of course, these business owners aren't capable of doing this alone, which means there are more and more of them seeking out professional content article writers to help them achieve the results they're seeking.
The demand for professional content article writers is often reflected in their rates of pay. Established, content article writers can earn substantial amounts of money, simply because they can bring returns on investment, therefor increasing revenue for big sized businesses.
As of August 2012 Google has changed the way they rank websites and blogs. Many websites that relied on back links and were not updating their content got hit hard. Many smaller websites were even put out of business when they lost their top rankings. The new guideline Google is using to rank site is updated content. Websites and blogs are scrambling to get updated content. This is why this opportunity will get even busier than it is already seeing.
Read this article about the new Google "Panda" ranking update at the below link:
http://moz.com/google-algorithm-change
Why SEO is Crucial for Online Business
In order to compete with online business in a professional manner, a business owner needs to understand the relevance of targeting the SEO for a website to appeal to the specific search terms a potential customer may choose to enter into a search query.
Those sites that contain optimization that specifically address these needs are the ones that show up in the search results and ultimately receive the visitors from search engines.
By working on the correct SEO tactics to bring out what that business’s customers are really searching for, this can help to seriously increase a website’s rankings and give those customers exactly what they want.
The Role of an SEO Content Article Writer
A SEO content article writer is a professional who works to improve the search engine rankings of a website to increase visibility by providing the needed content the search engines are looking for. The are many aspects of content that is needed for websites or blogs get better rankings from the search engines, and providing article content is one of the major factors.
We will go over in more detail about content and what it means to websites or blogs a little later in this program.
Search Engine Fundamentals
The vast majority of Internet users know exactly how to use a search engine to find the information they seek. Yet not many people are actually aware of the more essential functions behind how search engines work.
In order to really understand the power of SEO and how it can benefit any website, it’s important to understand what goes on behind the scenes of the search engines – and how a professional SEO consultant uses that information to a client’s advantage.
The Definition of a Search Engine
Search engines, like Google or Yahoo! or Bing are essentially massive directories of the websites on the World Wide Web. In order to determine which sites belong at the top of those search engine results and which ones don't, they use a series of complicated algorithms to rank them, plus human input.
Since their inception, search engines have grown enormously to the point that the vast majority of Internet users are dependent on them to find the information they want. Search engines are also vital to the existence of any business hoping to do well, both online and offline.
How Search Engines Work
Web Crawling
Search engines retrieve information about various web sites by reading the HTML code behind the site using a Web Crawler, or spider. This is an automated program that is designed to follow every HTML link on a web site, unless that file has a specific command written within the robots.txt file instructing the spiders not to follow a particular link.
Indexing
Once the information has been received, it's analyzed to calculate how the search engine should index that website within its database. The information is sorted and compiled by comparing words from aspects of the site itself, such as titles, headings, meta tags, keyword density, number of back-links and page content for validity of search terms.
Ranking
Depending on the information collected, search engines will run it through various algorithms to calculate whether a site with particular words or phrases matches a search query or not. Those websites with the highest relevance to the parameters a user has entered into a search query are the sites listed as the highest in the search engine results.
However, the algorithms take this a step further, as there are potentially millions of websites that contain the same words or phrases. Their computations are also designed to estimate out whether some sites have higher relevance, more popularity or are considered to be authoritative on a particular subject.
Differing search engines have vastly different algorithms for how websites are ranked and how the best results are determined to display their users in the search results.
Search engines are also known to change their ranking methods to facilitate higher validity of search results as various new technologies evolve. This can mean an SEO professional is required to remain up to date with any changes within the industry, as what may have been a valid method improve search engine rankings in the past may have become obsolete today.
The Core Fundamentals of SEO?
Seo as a strategy, is comprised of a number of key fundamentals and
procedures that when combined, produced desired rankings within search
engines for selected keyphrases. As we all know, when performing a
search on the internet, we are given a set number of results that are
considered most relevant to our search term. But what exactly determines
these search results and how can we leverage SEO as a means of ranking
certain websites higher?
We’re going to look closer at the very fundamentals that define “search
engine optimization” and how, by implementation, they can assist with
the improved overall rankings of a website for given search terms.
Common SEO Terms
Within any industry, there are some common 'jargon' terms that are specific to the SEO industry and its applications. Listed below is a brief explanation of some of the more common SEO terms a professional SEO consultant will need to understand and implement in the course of enhancing a website’s results.
Inbound Links
Inbound links are also commonly known as back-links. These are hyperlinks from other websites that point to the focal website. Search engines do take the number of inbound links directed to a website into consideration when calculating search engine rankings. A good number of quality inbound links is considered to be an indication of an authority site, which is one factor inherent in improved rankings.
What Are Meta Tags?
Meta Tags are sections of HTML code that is inserted into the header section of a web page’s source code. These tags are used to tell search engines about the web page’s description and chosen keywords.
What is Page Rank?
Google Page Rank is a number given to a web page to indicate its importance. Page Rank numbers begin at zero for least important, up to a maximum of 10 for most important. Page Rank is determined by a number of complex algorithms that include number of quality inbound links, internal links to other pages within the same site and outbound links, among other considerations.
What Does SERP Mean?
SERP is an anagram for Search Engine Results Pages. Any query entered into a search engine will return multiple Search Engine Results Pages compiled of sites believed to be most closely relevant to the search terms entered.
Title Tags
Title tags define the title of a web page within the HTML code and are usually shown at the top of the browser bar. This is also the title displayed in search engine results for that particular page. Ideally the title tag should contain strategically chosen keywords or phrases to help with SEO efforts. Title tags are usually inserted into the head of a HTML document, and are written as follows:
<meta name="TITLE" content="Web Page Title Goes Here">
Description Meta Tag
The description meta tag is a section of the HTML code that is inserted into the header section of a web pages source code. While the keywords in the description tag are not thought to affect a page’s ranking overall, a good description can increase the chances of someone clicking on that page to find the information they’re searching for. The description shown is generally limited to around 150 characters in search engines, so writing more than this in the description becomes futile. The description is usually written into the HTML code as follows:
<meta name="DESCRIPTION" content="Description of website content enticing visitors to visit the site in order to learn more">
Keywords and Keyword Phrases
Keywords and keyword phrases are the words used to optimize a page to meet the criteria for those search results. Ideally, the keywords chosen should closely relate to the desired search terms a user will enter into a search engine in order to find a specific website. The keywords chosen should be researched thoroughly. Using single-word broad keyword terms may not yield the type of visitors desired for that site. However, targeting specific keyword phrases that will be most likely to appeal to visitors pertinent to what a site offers will result in a far greater number of targeted visitors who will have an interest in the information on the site.
Keywords Meta Tag
The keywords meta tag tells a search engine spider what keywords and keyword phrases are relevant to that web page. Search engines will compare the keywords within the keyword meta tags with the keywords apparent in the Title, content and various other areas of that page to determine relevance to a particular search query. The keyword meta tags are inserted into the head of a HTML document and are written as follows:
<meta name="KEYWORDS" content="targeted keyword, keyword phrase, alternative keyword option">
Sitemap
A Sitemap is an file that allows a webmaster to list all the URLs from a site to inform a search engine of all the pages available to be crawled. It is possible to include additional information regarding each URL, if desired, such as the date the file was last updated, or highlighting more important URLs within the site.
Onsite Optimization
Onsite optimization refers to any SEO work done on the actual site in an effort to improve the search engine rankings. This includes adding keywords at the right density throughout content, adding Heading tags where necessary, tweaking the meta tags accordingly and creating a sitemap.
Offsite Optimization
Offsite optimization refers to any SEO work done outside of the site in question in an effort to improve the search engine rankings. This can include creating backlinks, or inbound links, from other sites.
Again, don't worry about knowing all the details of these technical terms, we just want to have you familiar with how SEO and search engines work. This chapter can be used more for reference if needed while you are creating your articles for SEO.
Chapter 3 – Keyword Research
The following have long been considered the foundation and most important aspects of solid SEO.
By far, the most important aspect and the key foundation for any SEO campaign is based upon keyword research. Without proper keyword research and planning, the likelihood of ranking a website or blog high in the search engines is slim. Typically not only are marketing efforts centered around keyword research, but also site design and architecture. Onsite navigation is usually also part of the keyword strategy.
The basic fundamentals of most keyword research strategies focus on keywords or phrases of high volume with minimal competition. Without getting into the various dynamics of this, the sole purpose of implementing such strategies is to firstly ensure sufficient demand, and also position the site in a way that captures this search volume to receive highly targeted relevant visitors.
Most SEO firms and consultants will base their keyword planning upon a multi level keyword topology. Which, in simple terms, means that they target primary, secondary and also long tail keywords as part of their overall campaign. These are explained further below.
The Purpose Behind Keyword Research
The basic purpose of keyword research is quite simple. Proper keyword research provides a foundation, or “blueprint” of which to build the proposed website upon. This maximizes both potential search engine rankings and the traffic drawing potential of the website itself.
Once this is achieved, the website is then in a better position to generate revenue through sales, advertising and other means. At the end of the day, more traffic usually means more money.
Primary Keywords
Primary keywords are generally search terms that receive the largest amount of search volume, and in most cases, contain the highest amount of competition from other competing sites. Whilst primary keywords are usually the most attractive in terms of getting traffic, they are quite often the hardest terms to rank for. This is generally because there are a lot of other site owners trying to rank for the same term. Ranking for primary keywords isn't impossible, but to do so, may take months of continuous and highly targeted efforts.
Secondary Keywords
Rarely do SEO professionals rank a site based purely on one keyword alone. This is where secondary keywords come into play. Ranking a site for one keyword may be great, but ranking a site for dozens of keywords is a lot better, especially if there is sufficient traffic to support it. Secondary keywords make up part of the overall SEO strategy – that being, ranking the site high for multiple keyphrases and thus, bringing in the most amount of traffic. Secondary keywords are a great way to do this, and may also be easier to rank for, due to a much lower number of competing web pages.
Long-tail Keywords
The term long tail keywords may sound unusual but its common amongst SEO professionals. Long tail keywords are typically made up of a number of words to create a “long phrase”. According to wikipedia, “the long tail in keyword research is basically an expansion of a core, generic, high volume keyword phrase to include numerous combinations and permutations of the keywords and their associated or relevant phrases.”
There are both advantages and disadvantages to targeting long tail keywords. The advantages are that long tail keywords typically have much less competition, making them easier to rank for. The other advantage is that long tail search phrases are usually much more targeted. Meaning that, the end user performing the search is being much more specific about the search term entered. For SEO professionals, this is a fantastic opportunity to attract very relevant and highly targeted search terms which may lead to increased revenue through sales, or affiliate marketing. The disadvantage however of targeting long tail keywords is that, in most cases keywords like this attract much lower search volume and therefor bring in less traffic.
Examples of Keyword Types
Primary keyword
Blue widgets
Red widgets
Yellow widgets
Download blue widgets online Australia
Purchase blue widgets with red trim
Where to buy blue widgets for cheap
• Google keyword tool
• Market Samurai
• Yahoo/Overture keyword tool
• Google suggest
• SEO Book
• Google trend
• Wordtracker
• MSN keyword forecast
• Hitwise
• Never - This may be for website or blog pages the webmaster doesn't want indexed on the search engines
• Monthly
• Yearly
• Always
• High quality content
• Keyword density
• Keyword integration
• Duplicate content
• Keyword stuffing
What freelance writers need to be concerned with is keywords. What are keywords? Keywords are the words and phrases that web surfers type in when they search for things online.
For example, let’s say you were interested in starting a foreclosure cleanup business. You may not know anything about it other than foreclosures are hot in the news right now and you are interested in starting this kind of company.
So, you log onto your favorite search engine, (eg, Google, Yahoo! Bing, etc.) and type in the keywords “foreclosure cleaning business” or “foreclosure cleaning” or “foreclosure cleanup” or some other relevant keyword phrase.
Note: When you type words into a search engine to find something on the internet, the words you type in are called a keyword (one word) or a keyword phrase (two or more words with commas in between).
Example: Let's say you run a website about wedding accessories that was getting very little traffic. One of the best ways to drive traffic to this site is to have keyword rich articles (ie content) about wedding accessories. To find out which keywords web surfers use the most often when searching for wedding accessories is to use keyword analyzer tool (aka keyword research tool)
Captcha Code: You will need to enter the provided Captcha code to get the keyword suggestions by Trellian.
Enter Keyword/Search: For training, enter "wedding accessories" in the "Enter Keyword" box.
After you have entered "wedding accessories" as the keyphrase, click "Search"
This is what the Trellian keyword research tool will give you:
As you will see Trellian will give you the relative keywords and keyword phrases related to "wedding accessories."
It will show you first the data for the keyword or keyphrase you selected. It then will give you suggestions for related keywords for you to view.
Take a look at the "wedding accessories" keyphrase and suggested keywords/keyphrases.
Total: The total column will give you the estimated amount of times the keyword is being searched on average in a month. The higher the number the keyword has, the more searches it will get a month. Trellian uses what is called a search index rating. The easiest way to calculate the search amounts is to add "000" to the end of the search index rating.
For example, in the list of keywords for wedding accessories, the keyphrase "wedding hair accessories" received a "29." Simply add three zeros (000) to the end of that number and you can get the amount of searches a month, in the case of "wedding hair accessories" the search total would be 29,000 searches per month.
Local Monthly Searches: If you are writing an article for a local business then you would simply add a location to the keyword or keyphrase to get suggestions and search volume. For example, if you were to put "wedding accessories in Dallas Texas" as the keyphrase, then you would see local search keyword or keyphrase suggestions specific to that location.
Keep in mind what we have mentioned in regards to the local, because we will explain later how you can create articles for local websites which can bring endless amounts of work.
Google Keyword Research Tool
We will suggest another good keyword research tool provided by Google. This tool they provide is a little more detailed. The problem is you will need to sign up for a Google Adwords account to use it. It is free to sign up and you can use it as a more detailed research tool if you choose.
If you want to sign up and use Google's Keyword Research tool you can do so by CLICKING HERE
* In order to sign up/sign in to Google's Keyword Research tool you will need to do so through your Google/GMail account.
Training Update:
So far we have taken you through what SEO is, how SEO works with the
search engines to rank websites and blogs. The importance of using
content, creating content, and using keywords to provide the needed
content and we have shown you how to use keyword research tools. Your head may be spinning a little which is normal, and it will
all start coming together as we move on in the training.
A few things to observe from the article above:
Use Subtitles: Notice how we used the keyword phrase in subtitles - example: "Mortgages in Texas Down Payment Tip:" or "Mortgages in Texas Loan Tip 3:" etc. This is a good way to get the keyword or phrases you are targeting more recognition. Also if you make the subtitles bold they stand out even more.
Linking Text: You will see in the article above (highlighted in yellow) we used linking text and made a note to the publisher to add their links as they desire in the yellow highlighted section. This is not required but will make you look like a professional SEO writer if you can do this. Sometimes it takes a few minutes of research and you can add value to an article like linking text.
Keyword Density: The above article is optimized for the keyword phrase "Mortgages Texas" As you see in the article that the term "Mortgages Texas" was used in about 3% of the article.
Which brings us to the next section we will need to discuss - Keyword Density.
Keyword Density
We did cover keyword density in chapter 4, however we didn't give you all the details you need to know about keyword density and your articles.
Keyword density is the % (percent) of amount of times a particular keyword or phrase is presented in your articles.
Most SEO publishers or websites will want a keyword density of between 3 to 5% per 500-word article. This may be different from publisher to publisher, but the general rule is between 3 to 5%.
So if you are doing an SEO content article make sure you clarify the keyword density amount with publisher or website. Most publishers know that anything over 5% is a bad thing and the search engines will actually punish a site if a keyword is mentioned to much.
How to Check Keyword Density in the Articles You Write
There are a few ways you can check the keyword density in your articles. One way is to figure for every 100 words written, that the keyword or phrase targeted is mention 3 to 5 times. So a 500-word article the targeted keyword or phrase would be mentioned 15 times for a 3% density and 25 times for a 5% density.
We also will show you a online tool that will do not only the keyword density, the the article word count as well..
You will go to this site
- http://www.textalyser.net
Here is what the page will look like:
The chart below is based on single 500-word articles
Experience Level | Completed Articles | Rate Per Article |
Just Getting Started | 1 to 10 Articles | * FREE to $5 |
Novice |
10 to 25 Articles |
$5 to $10 |
Intermediate |
25 to 50 Articles |
$10 to $25 |
Expert - Enterprise |
50 Articles or More |
$25 to $50 |
These Articles Add Up Quickly
Once you have written 25 or more articles you can start charging the current industry rate. The current industry rate pay approximately $10 to $25 per 500-word article.
Let's do a little math - We have shown you how to create 500-word articles in an average of about 20 minutes (using conventional writing) so that would work out to be about $30 to $75 per hour.
If you were to write for 4 hours a day, that would work out to be $120 to $300 per day.
If you were to write articles for 5 days a week, that works out to be $600 to $1500 per week.
This works out to be a $31,200 to $78,000 per year. This is only working a half day.
With our article writing tips and tricks we can have you doing these articles in as little as ten minutes.
So now in that 4-hour day, you can create 24 articles at $10 to $25 per article. You are talking about $62,400 to $156,000 per year, working a 1/2 day, and the best part you will be doing this all from the comfort of your own home.
Getting Paid For Your Articles
The first an most important thing to remember when getting paid for your articles is to have an agreed fee before starting the article.
Also you will need to make sure everything is clear on what content is needed in the article such as keywords or phrases, word count, etc. As mentioned stay in good communication with your clients and don't be afraid to ask them questions to clarify what is needed.
Do you Need to Get Paid Upfront?
This is a touchy subject and the bottom line it is up to you. Some things to consider:
Website/Blog Clients: If this is a new client, then more than likely you will ask for 50% upfront, and then 50% when delivered.
Once you have an established relationship with a website or blog then you can request payment when the article is completed. Many website or blog owners will like that as it keeps their record keeping simple.
Tip: If a website or blog asks for sample articles, make sure to send them article content not related to their website or blog. This will assure you that they will not use the sample articles in their site.
Publishing Companies: You more than likely will not have much say in this when it come to payments with publishers. More than likely you will get paid when the article is completed, or the publisher will set you up for Net 30 (payments once a month). Not all the publishing companies are the same, so make sure you read their payment guidelines.
All the publishers we list will pay you for your articles. If you find other publishers not listed in our program just make sure they are legitimate before them articles and expect payment.
Don't Be Afraid to Contact Clients
If you are getting an article request, don't be afraid to ask for a phone number to contact the client. This is a good idea for first time orders, and of course first time big orders. More than likely if it is a legitimate order then the client will be happy to give you their phone number. Also it may be easier to clarify the assignment if you speak directly over the phone.
We are not saying you have to do this, but just a good suggestion for new clients, and especially on a big order.
Accepting Payments
In chapter 1, we explained the ways you can accept payments for your articles.
One of the most popular ways to receive money for your articles is to use a Global pay processor - PayPal.
If you didn't set up a PayPal account you can do so HERE
You will select the "Personal" account, which will allow you to receive payments from other PayPal account holders.
If you later want to accept credit card payments, you can upgrade to the "Business Standard" account which is free.
Payment by Publishers: Most of the publishers will send your payment by PayPal, mailed check, or direct bank deposit. Just confirm with each publishing company which option they offer to send payments.
Payments by Websites/Blogs: When dealing with websites or blogs they are usually open on how to send the payments. However, most will probably request to send payment by PayPal which makes it easier for them.
This is great if you have a PayPal account.
What if you Can't, or Don't Want to Use PayPal? As mentioned, the first alternative to getting paid by publishers, websites or blogs, would be to request payments by mailed check, or direct bank deposit. Many publishers, websites or blogs will be able to send payments by checks or direct deposit as an alternative to PayPal.
This is great if you can accept payments by mailed check or direct deposit.
What if you Can't, or Don't Want to Use PayPal, Accept Payments by Mailed Check, or Direct Deposit?
Some members from different countries in the world may not be able to use PayPal, receive checks by mail, or payments by direct deposit. This may limit some of the possible assignments or opportunities. There are even alternatives for this as well.
Many websites or blogs (especially if they are International) will be willing to pay by a few alternative International pay processors such as:
Moneybookers.com - Works just like PayPal, but available to more countries than PayPal.
Payza.com - Works just like PayPal, but available to more countries than PayPal.
OkPay.com - Allows International members to fund and withdraw money in account, using many different Global payments.
* Western Union - Use Western Union online program, it's safe and allows you to receive money from just about any country.
* Note: Western Union is safe if your are receiving money. Don't ever send money if requested through Western Union. As a matter of fact as a content article writer with the program, you will never need to send out money, just receive it.
With all the possible payment methods you should be able to get your money for your articles you create.
Tax Requirements
If you are from the United States of America, you may be required to fill out a 1099 form for taxes with the publishers or websites. This is completely normal and is required by law. When you fill out the 1099 it's a good idea to use your EIN which will protect your personal information such as your SSN. Not saying there is anything to worry about with these companies, but it never a bad idea to be safe.
For International members, and depending on which country you are from, you may not be required to fill out any U.S. tax forms.
All members whether from the U.S.A. or any other country will need to report your income as required by your country's tax laws.
Tax Benefits
Working as an independent article writer may have tax benefits. You can write off some expenses, use of home office, etc. We will suggest to contact a tax professional to get good advise on how to benefit from working from home.
Chapter 9 - Great Niches to Write Articles About
In this chapter we will go over some of the best current niches and trends that produce profitable article content.
One of the best things about article writing is that it is almost recession proof. When a recession is at it's worst, more opportunities actually open up as an article writer if you pay attention to trends.
If you pay attention to current issues you will see that opportunities will open up all the time. Let's give you an example of this.
A few years ago many of our article writers stayed busy writing articles for mortgage companies about doing refinances, no money down, no income verification, etc. Well, you know where that led us...
Now, those same articles are still writing articles for mortgage companies, and all that has changed is the subject. Now the articles are being written about how to get help for foreclosures, new credit guidelines, ARMs (adjustable rate mortgages). There actually has been more new websites, blogs etc because of the economic meltdown of the finance world. What does that mean? more work for you as a content article writer. The only thing that will ever change is the subject.
We will give you some good niches that always remain a good source for content article writers.
Finance - As mentioned finance is always a strong subject, and financial websites and blogs are always good clients and will to pay well for updated article content. Always hot subjects in finance are personal finance, small business finance, big business, and personal investing.
Real Estate - The game has changed over the past few years, but real estate online has grown for the last ten years. Sound a little strange? maybe, but it just goes to show you how rapidly the Internet on a whole is growing. Some hot subjects in real estate are mortgages, commercial leasing/selling and the current hot subject is foreclosures. You may be thinking that you don't want to write articles about something so negative. Actually, we are seeing more articles be written on how to help people in foreclosures, so you can actually provide positive information from your articles.
Technology - With all the technology out there, this is the number one subject for article writers. There may be some subjects you may not be qualified to write articles about, but there are many you will. You will see everything from programming a computer to programming your iPhone phone numbers. Technology articles will usually pay the best. Don't be afraid to look into this subject.
Health - This is another fertile niche with many subjects. The following are primed growth - Gerontology, natural and organic foods, disease, diet and obesity, exercise, and these are always popular - pregnancy, babies, mental health, cancer, smoking cessation, alcohol and drug abuse, and psychotherapy.
Green Writing - This is another fast growing niche and will be for many years to come. This is one of the newer niches and now may be the time as a new article writer to spend some extra time exploring. You will see subjects from recycling to solar power.
Politics - This is a booming market especially in the online market. You may think that this niche would cool off in non election years. Actually there seems to be more articles needed in non election years than in election years. Most of the campaign dollars goes to media during an election year, some is budgeted for online marketing, but the majority will be spent on television ads, community support, etc. After the election the politicians will spend there money online to keep their constituents informed by online websites and blogs, which creates more articles in non election years.
In the 2012 election a record amount of money was spent online for the 2012 election. It is now showing a trend that candidates are starting to spend as much of their campaign funds online. If this is any indication by the 2016 election could see more money spent online than in media. This could be hundreds of millions of dollars ready to be spent on content article writers by the 2016 election.
Online Marketing - This is another huge market and of course is a 100% online market. Working with online marketing companies will provide you work on many subjects from reviews, meta tag writing, press releases, blog posting, and much more.
Entertainment - No matter what the economy is doing everyone wants to know what Angelina Jolie and Brad Pitt are up to. Entertainment websites and blogs are very popular. And with all the reality shows coming and going, it is a very stable niche.
Travel Writing - Travel sites may be the most common for doing updates on their content. We have some of our members that are providing two to three article per day for travel sites. People love to look at placed to travel, view photos of beautiful places, read others experiences, and in many cases just dream. This is another to take a very close look at.
What we just mentioned are always very popular niches and are the big players in the content article writing job. Now we didn't mention the thousands of other niches you will find online... do we need to say anymore.
Chapter 10 - Getting to Work
Now it's time to get to work so you can start earning your income.
We will break this down into three different income opportunities:
Submitting Articles to Publishers
Submitting articles to publishers is very
simple to do. We will provide you with all the publisher companies you
can start submitting your articles to. As mentioned we will suggest to
submit some articles for free to the publishers so they can look at your
writing skills. If you follow the directions we give you in this
program on creating content articles, we assure you will get plenty of
work from these publishing companies.
Article Writing Jobs and Direct Assignments
We will provide you with job boards with thousands of jobs for SEO content writers. All you need to do is read the job or assignment posting details, which will tell you what is expected (word count, keywords, etc.) and the pay. If it is something that you are interested in doing, simply respond to the posting and get the job.
Writing Articles Directly for Website/Blogs
Getting work directly from websites or blogs will take a little more work. The main reason is that you will need to contact the websites or blogs directly. Now it is not like cold calling as we will show you how to contact the websites or blogs that are probably looking for you. We will give you detailed training on how to work from websites and blogs.
Separate eMail Account for Content Writing
You
should have a separate email account for your content writing business.
Even if you have set up a second email account for any of the other
programs we offer will suggest to get separate email for a content
writer. You can get a free email account from Gmail, Yahoo, Hotmail,
etc. The choice is yours and they all will be equally effective. It is
important to keep your article writing business separate from your
personal email or any other business emails.
Submitting Articles to Publishers
We will first go over submitting articles to publishing companies.
Alberta British Columbia
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Manitoba New Brunswick
Newfoundland and Labrador
Northwest Territories
Nova Scotia
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Ontario |
Prince Edward Island
Quebec
Saskatchewan
Yukon Territory
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Austria
Belgium
Bulgaria
Croatia
Czech Republic
Denmark
Finland
France
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Germany
Greece
Hungary
Iceland
Ireland
Italy
Luxembourg
Netherlands
Norway
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Poland
Portugal
Romania
Russian Federation
Spain
Sweden
Switzerland
Turkey
Ukraine
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Guam Bangladesh
China
Hong Kong
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India
Indonesia
Iran
Iraq
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Israel and Palestine
Japan
Korea
Kuwait
Lebanon
Malaysia
Pakistan
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Philippines Singapore
Taiwan
Thailand
United Arab Emirates
Vietnam
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1. Getting Set Up
2. Create Sample Articles
3. Create a Client Contact List
4. Set Up Email and Campaign Drafts
5. Follow Up and Response
We will mention a few must things you will need to start getting work for websites or blogs. We will mention a few optional things that we will suggest to do that will help you get work directly from websites or blogs.
The following are a needed for your article writing business:
eMail Account: You will need a separate email account for your content writing business. If you already set up a separate email for your content writing, then you are ready to go.
Blog (optional): Although we mention a blog as optional, we will say the advantage of having a blog is well worth the few minutes it will take to set one up. You can use our Creating Blog Articles Part 1 program to learn how to set up a free blog, as well as making money with your blog. On your blog you can show some sample articles, explain your services offered, fees you charge, and as you build clients you can put testimonials which will help your conversions.
Client File Folder: You should create a separate file folder and place it on your desktop. Label the fold "Content Article Clients" You will be adding different files to this folder as you go along.
Create Sample Articles
If have not created any sample SEO content articles you will need to do so. You will only need 3 or 4 articles that you can email to potential clients.
Remember you will not send any article samples that pertain to the websites content. Example, if you are contacting a dog training site then you would not send any articles that deal with dog training. This is to assure that the articles you send will not be used on the sites and you don't get paid.
Create a Client Contact List
We will go over how you will be able to contact websites or blogs directly.
In your file folder you set up "Content Article Clients," create a new Wordpad, or Notepad file and name it "Potential Clients.
Review Chapter 9 - Great Niches to Write Articles About. This will give you some good ideas on which markets you will want to contact directly.
Contacting Global or Local Clients: We are going to show you how to contact clients whether it is Global websites or blogs, or Local websites or blogs.
The only difference between the two is how you do your research.
For Global websites or blogs, you will do a search on search engines using the main web search. Your keywords will be
more general descriptive keywords ie "how to finance" "dog training," etc.
For Local websites or blogs, you will do a search on search engines using local search by enter your location by city or zip next to keyword. Your keyword will be localized ie "financing Dallas Texas," "dog training in Dallas Texas," plumber in San Francisco CA," etc.
Global Research Example Steps:
Go to Google and type a search for "Finance." (you can do this for any subject or niche)
You will then find the "Searches related to finance" and get a list of additional keywords related to finance. Usually you will get a list of 8 to 10 related keywords or keyword phrases.
Open your Wordpad for "Potential Clients," then enter "Finance" as the subtitle.
Copy all of those 8 to 10 related keywords under the subtitle "Finance."
Now, click on the first related keywords which may be something like "finance stocks" and you will get another list of related keyword phrases to finance stocks. Copy all of those related keywords under finance stocks.
You will then repeat the process under all the related keyword phrases in related searches which will further refine your search..
It is up to you have many keyword phrases you want to retrieve. Some members will get a list of 20 or 30 keyword phrases, some members will have a list of 500 + keyword phrases by doing more depth refining. The point is that the more keyword phrases you get, the more potential clients you will get.
Once you have your list yo can start to contact some of the websites that come up in the results.
Don't contact any of the websites on the first pages of search results. More than likely the websites or blogs on the first pages will not need your service and the reason is they probably already have a team of content article writers.
Your best potential clients will be from page 2, all the way to page 100. So you will see there are many sites you can contact that will be wanting to get to the first page of search engines.
After you begin searching for websites or blogs you can go to the actual web pages and take a look around. Look to see if they have any articles or content for their web pages. You will see many sites will not have any articles or content; which is probably why they aren't ranking on the top pages. These are the websites and blogs you want to contact.
One thing to look at is that the website is not a commercial site such as eBay, Craigslist, Wikipedia, etc. Those sites don't create articles because the content is provided by their users.
When you are on a potential client's website, try to find a contact email address, or the "Contact Us" page. If you get a list of email addresses to make contact, look for the webmaster's or publisher's email address.
On your "Potential Client" Wordpad or Notepad file, add the website URL address, the contact email address. If the website has a contact us page then add the website URL address to that page.
You can also make any notes about the website or blog that may help you write up you contact email.
It is up to you on how many websites or blogs you get on your list. Usually our colleagues will get a list of about 25 to 35 potential clients under each keyword phrase.
Set Up Email and Campaign Drafts
Once you have your prospect client contact list, it's time to compose a contact email.
You will want to make it simple and to the point. Most website owners don't have the time to read through several pages of an email and more than likely they will just delete the email.
Keep it brief and professional, and be sure to add a sample article or a link to sample articles on your blog (if you created a blog).
The following is an example of a good contact email you can send out. Feel free to use it as a style template to use as your own.
**********HERE IS START OF THE EMAIL:**********
Subject Line of Email: SEO Content Writer
Body of Email:
Dear (contact name or website name),
I'm personally contacting you to offer my services as an SEO content writer. I'm a professional content writer and can help you with creating fresh content on your website and/or blogs.
I have been helping websites such as yours for some time now and your website is primed to advance on the search engines with good consistent article content.
I'm sure you know about the new Google "Panda" update as of August 2012. The new Google algorithm is now taking into account fresh content as a major factor in ranking websites and blogs on their search engine. Google is now using updated content as the number one ranking factor even more so than back links or traffic.
As you know it has always been important to keep updated content on your website in order to move up the rankings, not only Google, but Yahoo and Bing as well.
The articles I create are the perfect content mix and keyword density that the search engines are currently looking for.
I would like to discuss how my services could help your website by creating fresh content for your website on a consistent basis.
Please feel free to visit my blog and view all the services I offer, as well as view some article samples I have created.
Here is my blog - Your Blog Address Here
(if you don't have a blog, then you will explain you will attach a sample article for them to review)
Thank you for taking the time to read this email and I hope to hear from you in the near future.
Sincerely,
(your name)
SEO Content Provider
(your email address)
**********END OF EMAIL**********
The above email is a great email and up to date. As mentioned the current events such as the new Google Panda update which has website and blog owners scrambling to get their sites ranked.
We will mention again that if you can get a blog set up with your services, it will be a big help and usually will help convert potential clients.
The
best thing to do is make a draft of the email you are sending. This
saves time in when you need to send to potential clients. You will just
open the draft, change the contact name, enter the email address and
send.
Sending eMails: Make sure you send the email letters out individually and not to multiple email addresses with same email. This will make your email look like spam, not too mention unprofessional.
After you send your emails to clients make sure to make a note that you sent the email as well as the date you sent the email which will allow you to follow up as needed. You don't want to send duplicate emails to same prospective client.
Follow Up and Response
Allow at least 48 hours to receive a response, and many times it can be later than that. If you don't get a response in a couple of weeks, make a note of that next to the client n your list. You may be able to send a follow up email.
Your follow up email can be very simple. Mention that you sent an email a few weeks ago an have not heard any response. You would be happy to resend the original email or discuss how you can help them with the content of their website if they prefer.
Once you get a response with website or blog owner you can now go further with discussing on how you can help them with creating article content. Before your initial response, go to the website again or view your notes. You can then go into more detail of the content you can create and really look profession.
For example, if you get a response from dog training website, you could respond and explain how you can create dog training tip articles, dogs health articles, etc.
Use your keyword research tool to help you with subjects, keywords, and phrases that is related to website content when responding.
Decide what you want to charge for each article (remember to keep them reasonable for first few articles). Also get a figure for some bulk rate articles or even a monthly fee. More than likely these websites will want articles on a regular basis and that is great for you.
A good package is one article per week for each website. Each article will be 500 words and a keyword density of between 3 to 5%. You could charge a fee of say $39.00 per month.
With our program you could do those four articles in less than an hour. Be prepared you can get as many as 100 + websites that will buy these monthly packages which calculates to $3900 per month.
We have members with over 500 website clients that purchase monthly packages and they are charging even more than $39.00 per month.
The best part of this program is you can keep it small or make it big, the choice is yours.
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The usual failure of work-at-home jobs is that the person does not have the three "D's" of a successful work-at-home entrepreneur. These three "D's" are Desire, Determination and Direction. If you have the first two D's, we will provide the last "D" in the equation! |
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